How We Boosted Root Biotics Sales by 40% Through a Clean Redesign
Root Biotics
Offers postbiotic supplements designed to support gut health and overall wellbeing.
The website has useful information but poor structure made it difficult to navigate and convert visitors.
The Result
40% increase in postbiotic sales and build customer trust after website redesign.
The Challenge
The previous website had several sections that needed improvement:
Product Confusion
The health steps and postbiotic benefits were difficult for customers to understand quickly.
01
Outdated Design
The website design did not reflect the quality of the brand and its products.
02
Weak Customer Journey
The checkout process was not clear causing visitors to leave without buying.
03
The design did not encourage visitors to explore more of the website.
The Solution
We Removed the confusing details so visitors stopped leaving the site which helped grow both traffic and total orders. Some of our deliverables included :
Cleaner Layout
We redesigned the layout to make the website feel more organized and easier to use.
Better Product Presentation
The product and its benefits were displayed clearly to help visitors understand them easily.
Better Content Structure
Information was reorganized into clear sections that improved readability.
Improved Visual Design
New images and a clean design create a strong first impression.
Easy Navigation
Clear buttons were added in the website to help visitors take the next step and place order.
Before & After
Before
After
The Results
The new website is fast, beautiful and easy to navigate which helped boost sales by 40%.
Easy to Understand
Visitors now quickly understand how the product helps their gut health.
Trustworthy Design
The fresh and light layout looks professional and keeps visitors engaged with the brand.
Faster Checkout
Clear buttons guide visitors easily from the homepage to the checkout page.
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